How Much is GFS.com Worth?

Three-letter domain names such as GFS.com have a significant value to both domain investors and end-users. Three-letter .COM domain names can range in value from the low five-figure range ($10,000) up to the seven to eight-figure range.

Why is GFS.com valuable?

Why are three-letter .COM domains such as GFS.com valuable? Well, let’s take GFS.com as an example here. GFS.com is one of just 17,576 three-letter .COM domain names that are in existence. There are over 127 million .COM domain names registered, which means GFS.com and the other three-letter .COM names represent just 0.014% of all .COM domains. Rarity makes GFS.com a highly valuable name, especially to investors who pay top dollar to own the world’s rarest names.
There’s also the question of trust and stability. By owning a three-letter domain name like GFS.com for your brand, you are displaying a sense of trust to your customers or clients. As a consumer, would you trust GFS.com or official-GFS.com more? The right domain name gives an instant sense of trust in a brand to anyone who visits the domain. A sense of stability and permanence also comes from owning a domain name like GFS.com. It shows a long term investment in a brand.
A three-letter domain name can also offer a company some security from data and traffic leakage that is commonplace amongst longer domain names.
These factors, and more, are why GFS.com is a domain name that has retained its value for two decades. The factors listed above are fine in theory, but let’s take a look at some examples of three-letter .COM sales to back up the overall value of GFS.com and three-letter .COM’s in general:

Case Studies

We have compiled a series of small case studies that give examples of companies that have purchased three-letter .COM domain names recently. If several companies spend six, seven or even eight-figures on a three-letter .COM domain name, it demonstrates clearly that three-letter .COM’s play an intrinsic value in the online brand of savvy businesses. Read our case studies:
1. Fly.com
Fly.com has changed hands at least three times since 1999, selling each time for a seven-figure fee. The latest sale took place in 2017, where the domain was acquired for .89 million by Fly Holdings LLC. The company wasted no time in developing Fly.com into a flight search engine, and have subsequently been featured in news outlets such as the New York Times.
2. PFF.com
The world of fantasy football can be lucrative, and it can often take a highly valuable domain name to stand out from the crowd. Pro Football Focus spent 0,000 on the acquisition of PFF.com in 2019 to upgrade from ProFootballFocus.com. PFF.com is a far more memorable destination for customers, and the name also matches their Twitter handle, @PFF.
3. Say.com
Say.com is a highly memorable name that sold for 0,000 in 2015. The name was acquired by kids’ clothing brand Say, who adopted the domain name and thrived using an innovative membership model to attract customers. The domain was subsequently acquired by Say Technologies, who also own the @Say Twitter handle. As of writing, Say Technologies is harnessing the traffic that the domain receives to redirect visitors to its main website.
These are just three examples of three-letter .COM domains that have been acquired and put to use by brands willing to invest significant amounts of money into their online identity.
Another means of getting a face-value appraisal for GFS.com is to take a look at verified domain sales data.

Recent Sales

Using previous sales data can help you to get an idea of the value of your own domain name. Here is a list of publicly disclosed three-letter .COM sales from 2015-2020:
BTI.com – $100,000 (2020)
NRH.com – $100,000 (2020)
WBS.com – $115,000 (2020)
BAO.com – $172,984 (2020)
AOA.com – $200,000 (2020)
NAS.com – $720,000 (2020)
EKO.com – $1.5 million (2019)
NCC.com – $300,000 (2019)
PFF.com – $270,000 (2019)
DXL.com – $1.15 million (2018)
GAB.com – $220,000 (2018)
FXT.com – $150,000 (2018)
NWM.com – $325,000 (2018)
ICE.com – $3.5 million (2018)
EEN.com – $300,000 (2018)
URW.com – $195,000 (2018)
WJX.com – $150,000 (2018)
DAX.com – $500,000 (2018)
CPU.com – $180,000 (2018)
CAN.com – $155,000 (2018)
DXB.com – $220,000 (2018)
WMN.com – $200,000 (2017)
ETH.com – $2 million (2017)
WMP.com – $275,000 (2017)
DCC.com – $198,000 (2017)
BMT.com – $152,000 (2017)
LEV.com – $200,000 (2017)
FLY.com – $2.89 million (2017)
VPN.com – $976,730 (2017)
AUS.com – $345,000 (2016)
UED.com – $150,000 (2016)
ADA.com – $200,000 (2016)
BGI.com – $235,000 (2016)
MDF.com – $151,500 (2015)
LTD.com – $184,000 (2015)
QJS.com – $150,000 (2015)
OBE.com – $200,000 (2015)
IDO.com – $190,000 (2015)
DAR.com – $150,000 (2015)
QUA.com – $459,000 (2015)
PAX.com – $200,000 (2015)
SAY.com – $200,000 (2015)
PPP.com – $290,000 (2015)
HQB.com – $160,000 (2015)

Further Reading

James Iles, the author of this article, has performed a couple of interviews with the buyers of two high-value three-letter .COM domain names for their respective companies. These represent real-world usage and give a clear idea as to why domains such as GFS.com command such a high value. You can access the two interviews here (DUE.com), and here (RTS.com).

Conclusions

Working out the intrinsic value of the GFS.com domain name (without any attached content, IP or other considerations) is a difficult process. Automated appraisals cannot be relied upon, and ultimately it comes down to the circumstances surrounding the acquisition or sale of the three-letter domain (with associated factors including motivation to buy or sell, the need for the domain, funding available, and current circumstances).
However, it can be easily proven that domains such as GFS.com are highly desirable, and previous sales data indicates that this type of name routinely sells for five ($xx,xxx) or six ($xxx,xxx) figures. In some cases, this will be higher.

Talk To a Broker

Do you own GFS.com or a similar domain name? Do you have the budget to acquire a domain name such as GFS.com?If you answer yes to either of these questions, get in touch with a domain name broker who may be able to help you. Note that this is a research article only, the author does not own or represent this domain name, and has no connection to it.